Academic Foundation
- B.Sc. in Information Systems — HISTS
- B.A. in Mass Communication (PR & Advertising) — Cairo University
- Postgraduate Diploma (PgDip) in Media — Cairo University
hello@intersekta.com
Cairo, Egypt

01 / Meet the founderCEO & FOUNDER
CEO & Founder, intersekta
02 / CredentialsVERIFIED
A multidisciplinary strategist and digital transformation leader with 25+ years of cross-functional executive experience across Egypt, the GCC, and Europe. Operating at the exact intersection of enterprise technology and strategic brand communications, he has advised market leaders and regional enterprises across Egypt, Saudi Arabia, and the UAE — including landmark engagements in real estate, pharmaceuticals, and multi-location retail.









03 / Three sides, all realSYS · INT · COM
04 / Where the idea came from
Across roles leading digital transformation and cloud strategy on one hand, and brand, creative direction and marketing communications on the other, the same problem kept showing up: the technology team and the creative team weren’t reading the same brief. Before intersekta, that included co-founding TEKNIKA Group in 2007 and running it for over a decade — including a mall and administrative complex launch that sold 80% of its units through the positioning strategy built for it.

05 / Track recordPROOF
60%
37%
06 / Start a conversationSYS · INT · COM